People's Choice Beef Jerky Crisps: Budget-Friendly and Clean

People's Choice has been making jerky in Los Angeles since 1929, and their Beef Jerky Crisps line represents their entry into the healthier, minimalist meat snack space. With a clean label and competitive pricing, there is a lot to like here, but some notable drawbacks keep it from the top of our rankings.

The Ingredients

The Naked flavor keeps it simple: beef, water, and sea salt. Three ingredients, all recognizable, all clean. This puts People's Choice in the same tier as GrazeOn and Carnivore Snax when it comes to ingredient transparency. No sugar, no soy, no preservatives.

Nutritional Profile

Solid numbers across the board:

• Protein: 40g per package
• Sugar: 0g
• Carbs: 0g
• Ingredients: 3 (beef, water, sea salt)

The macros are excellent for a meat snack at this price point. 40g of protein with zero sugar and zero carbs is exactly what you want from a healthy snack.

Texture and Flavor

This is where People's Choice gets more complicated. The crisps are thin and crunchy, similar in concept to GrazeOn. When they are good, they are really good - light, crispy, and satisfying. But we found notable inconsistencies between bags. Some bags had perfectly crispy, evenly thin pieces, while others had thicker, overly dry pieces that were more like shards than crisps.

Flavor-wise, the Naked variety is exactly what it sounds like: beef, water, salt. It is clean but undeniably plain. If you enjoy the natural taste of beef, you will be fine. If you want any seasoning variety, you are out of luck because Naked is currently the only flavor available in the crisps format.

Price and Value

This is People's Choice's strongest selling point. At roughly $4-6 per pack (4 pack shown), it is one of the most affordable clean meat snacks on the market. For budget-conscious shoppers who want a healthy option without paying premium prices, this delivers real value.

The Downsides

The lack of flavor options is the biggest miss. Having only one flavor severely limits the product's appeal for daily rotation. The texture inconsistencies are also a genuine issue - you never quite know which bag experience you are going to get. And for some, the Naked flavor profile is simply too bland for regular snacking.

The Verdict

People's Choice Beef Jerky Crisps earn our #3 ranking because they offer a genuinely clean product at a great price. The ingredients and macros are right up there with the best. But the single flavor option and inconsistent texture keep it behind GrazeOn, which delivers a more complete and reliable snacking experience across multiple flavors.